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Gwailo

Gwai Lo is a unique fashion design house based in London. They specialise in high quality fashionable polo shirts for the 18-30 years olds.

Gwai Lo is a unique fashion design house based in London. They specialise in high quality fashionable polo shirts, shorts and undergarments for the 18-30 years olds.

The Brief

Being a start-up company the cost of the build was crucial, so in order to reduce the cost gwailo wanted to design the website themselves.

Gwailo needed a website that was easy to navigate, have the ability to accept online payments and consist of an administration area where staff where able to upload new product lines.

The Solution and Special features

All of these factors where taken into consideration and a Pay Pal shopping cart and payment gateway was chosen. This was the most cost efficient way of building the ecommerce website but also used to reduce payment charges.

A Welford Media Content Management System was also installed allowing Gwailo staff to upload new product line including pictures, descriptions and categories. Welford Media was also able to turn a website look and feel Gwailo designed into HTML and embedded flash code, thereby insuring that their new website was exactly how they wanted.